Our tips for buying authentic Rolex watches

A Rolex watch symbolizes not only luxury and precision, but also status and quality. However, due to their popularity and value, Rolex watches are also a target for counterfeiting. Therefore, it is important to know how to recognize a real Rolex and ensure that you are purchasing an authentic watch. We explain where to buy Rolex watches and why buying through a reputable buyer and seller is advantageous.

Material quality, serial number, water resistance and weight

Genuine Rolex watches are made of high-quality materials such as 904L stainless steel or 18-carat gold, giving them a heavy weight and a premium feel. Each watch has a unique serial and model number finely and precisely engraved into the case. In addition, genuine Rolex watches are known for their excellent water resistance and pass specific water pressure tests. Light weight or inferior materials are common signs of a fake. In fakes, serial numbers are often poorly engraved or missing altogether, and the watches often fog up when in contact with water or let water into the case.

The growing market for fake Rolex watches

Fake Rolex watches are becoming more accurate every year, so it's essential to know the key differences. Just a decade ago, you could be almost certain that a fake Rolex would leave a green mark on your wrist and tick louder than a grandfather clock. Today, it's not that simple. The fake watch market is worth billions, with an estimated 40 million units sold worldwide each year. For Rolex fans, it gets even worse: An estimated half of those 40 million watches feature the famous Big Crown logo on the dial.

Not only are fake watches more common, but the level of sophistication is also increasing, with counterfeiters able to mimic even the smallest details of a watch. From fake boxes and warranty cards to near-perfect replicas of dials and movements, the identifying features of fakes become more specific every year.

Where can you buy a real Rolex?

Genuine Rolex watches can be purchased from official dealers, certified pre-owned dealers and through trusted online platforms. Here are some options:

• Official Rolex dealers: These dealers are directly authorized by Rolex and offer new and sometimes used watches.
• Certified Pre-Owned Dealers: Here you can buy used Rolex watches that have been checked for authenticity and quality.
• Trusted online marketplaces: Platforms like Finer Things offer a verified selection of Rolex watches and guarantee their authenticity.

Our service as a renowned buyer and seller

Guaranteed authenticity:

We guarantee the authenticity of every watch, which is not always the case with private sellers or on unknown online platforms.

Expert advice:

Our experts are at your disposal to help you select watches that match both your personal style and your investment goals.

After-sales services:

Reliable aftercare and maintenance services ensure the longevity and value of your investment.

Search services for specific models:

If you are looking for a specific watch, Finer Things can help you find it thanks to its extensive network.

This is how we distinguish original Rolex watches from

fake Rolex watches

Dial

The dial is the first thing that catches your eye. Here are some points to look out for:

Rehaut

The brushing of the real Daytona is very fine and even. In comparison, the fake Rehaut has a thicker brushing and reflects the light unevenly.

Dial color

The real "Panda" Daytona dial has a warmer, almost creamy white tone, while the fake dial is less rich in color and looks more gray.

Bezel fit

The bezel of the real Rolex fits perfectly to the case, with no gaps or bumps. The fake has a poorer fit, which not only looks bad, but also means it's probably not waterproof.

Case & Bracelet

The finish of the fake's case and bracelet is often amazingly accurate, with a very similar shine to that of the genuine Daytona. Since these elements are always looked at closely, counterfeiters invest a lot of time in creating an accurate replica.

clockwork

The movement is usually the easiest way to spot a fake Rolex. It is always important to take a close look at the movement unless you know and trust the seller.

Surface finish of the bridges

The rhodium plating of the brass bridges in the fake Daytona is much rougher and more coarsely brushed than on the real watch.

Breguet overcoil balance spring

The current generation of super fakes uses a flat hairspring whose blue color is almost green and uneven. The real Rolex hairspring is made of an alloy called Parachrom, which is deep blue and has a Breguet overcoil.

Balance

The real Rolex balance has mass screws all around the circumference, while the fake watch has regulation arms. If there are two arms coming out of the red jewel that sits on the hairspring and the balance, it is a fake movement.

Warranty Card & Accessories

The accessories of the fake watches also have identifying features:

Chronometer pendant

The real Rolex pendant is a deep green color with black marbling, while the fake pendant is a flat green.

Warranty card

The warranty card should almost always contain the date of purchase. A critical feature is an embedded NFC chip that, when touched to the phone, leads to the Rolex website.

Buying a genuine Rolex should be a well-considered decision. By purchasing from a trusted buyer and seller like Finer Things, you can be sure of receiving an authentic and high-quality watch.